The new jersey is the product of detailed work and collaboration between BLK and Connacht Rugby to create an innovative, eye-catching design that combines with revolutionary sports performance technology.
The latest home jersey incorporates Connacht Rugby's traditional colour of green on the side panels with a revitalised, emerald green on the front panel where the logo of new main partner Life Style Sports is carried. The jersey features navy and white panelling on the back and sleeves. The lighter green is carried onto the shorts and socks where a navy band completes the home kit.
The new home jersey will be available in Life Style Sports stores nationwide and online at www.lifestylesports.com as well as other independent retailers towards the end of August - ahead of the first home game at the Sportsground against Newport Gwent Dragons on the weekend of September 6th.
The Connacht Rugby away kit will be revealed in advance of the new season while the third alternative kit, worn for European games, is due to be revealed in October.
The wider training and leisurewear range will be available in-store from mid-September. Connacht Rugby Season Ticket holders can avail of a 10% discount on ALL Life Style Sports products including Connacht Rugby kit and merchandise.
Speaking from the Sportsground in Galway, Alex Saul, Head of Marketing & Commercial at Connacht Rugby said:
"We're delighted with the end result on our latest home jersey. The look and feel is true to Connacht but continues to push design to the next level. We're equally excited to reveal the first jersey carrying our new title sponsors Life Style Sports. We hope our fans love it as much as we do and we look forward to revealing the away kit and European kit in the coming weeks."
Debbie Byrne Marketing Director of Life Style Sports added:
"We are delighted to be part of the Connacht Rugby story. Rugby is important to us at Life Style Sports and we know how important the jersey is to rugby supporters so we are hoping that this new home jersey will become part of every Connacht supporters' wardrobe - man, woman and child."
Jonathan Courtenay of BLK Ireland commented:
"BLK (Beyond Limits Known) is dedicated to providing players and fans alike with the highest quality performance product across our whole range. The feedback on our latest match and replica shirts has been phenomenal and we are delighted to be launching the new Connacht Rugby Home kit today.
"Connacht Rugby were the first pro club that we signed in Europe last year but this year they will be joined by Toulouse and Ospreys with many more to come."
The new jersey will be worn for the first time when the province play Clermont Auvergne in a pre-season friendly match in France tomorrow, Friday August 8th, at 8pm (7pm Irish time).
To be the first to see the team play in the new jersey at the Sportsground, make sure to purchase your 2014/15 Season Ticket and get yourself to the opening game of the season (Connacht v Newport Gwent Dragons) on the weekend of September 6th.
For details on Season Tickets, go to ConnachtRugby.ie, Tickets.ie or call the office on 091 561 568.
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